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Firemník

Workbook for growth at work For employees, team leaders and everyone who wants to grow meaningfully. Helps you align your work and personal goals so you don't get lost between them.
Sale price18 €

In stock, at your door by

Healthy margin · see where your money goes

Comes with a free Mítingovice meeting insert.

When we started working on Firemník, we wondered whether connecting personal and company vision was too ambitious. The feedback showed us the opposite – Firemník has found its place. It is used by progressive companies that want to develop their culture, and by individuals who expect more from work than a pay cheque. When we found out that 6 in 10 people are at work only for the money, we decided to do something about it. In collaboration with Margaret Starka from Be-DNA, we created Firemník – a practical workbook for those who want to build a healthy company culture, improve teamwork and find more meaning at work.

Courier delivery within 48 hours

Firemník
Firemník Sale price18 €
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Why this product?

We work a lot, but do we work well? Firemník is a workbook that helps you understand your relationship with your work, company, colleagues and management. It helps you see what fulfils you at work, where you can grow and when it is time for a change.

Created in collaboration with Margaréta Starka from Be-DNA, Firemník helps you:

- understand your work values and expectations better

- identify your team's strengths and ways to work together more effectively

- reflect on your relationship with your boss and set up clearer communication

- explore your company culture and how it affects your motivation

- decide whether your current job is the right place for you

Firemník is not only about productivity. It is about finding not just a pay cheque at work, but meaning and satisfaction too.

Who is it for?

- For anyone who wants a better relationship with their work and more fulfilment from it.
- For employees who want to get clear on what their job gives them and what is missing.
- For teams looking for better ways to work together and communicate openly.
- For managers who want to understand their people better and build a strong company culture.

We have nothing to hide

Radical transparency is one of our values. So here is exactly what it is made of and where the money you pay goes.

Where your 18 € goes

Healthy margin

  • Production2,87 € · 16 %

    Printing, paper, binding and cover.

  • Sleeve and packaging1,00 € · 6 %

    Paper sleeve die-cut in Námestovo and packing.

  • Prepress2,00 € · 11 %

    Design, typesetting and proofreading.

  • Marketing2,57 € · 14 %

    Advertising. We count 15 % of the price excl. VAT.

  • Logistics3,00 € · 17 %

    Warehousing in Orava, packing and a shipping subsidy.

  • VAT 5%0,86 € · 5 %

    The tax we pay to the state.

  • Running the company5,70 € · 32 %

    Salaries, support, new products and profit.

Specs and materials

  • Size

    130x210 mm

  • Pages

    64

  • Paper

    90 g uncoated

  • Cover

    brown SH Recycling board

  • No bookmark

  • Method

    Margaret Starka and the Žurnál community of 40,000

  • Proofreading

    Mária Turčeková

  • Graphic design

    Milan Pleva, Richard Lavrík

  • Illustrations

    Ivana Čobejová

  • Printing and binding

    V2 perfect-bound booklet, bio-based inks

Carbon footprint

Even a paper workbook has a footprint. We calculated it for the whole of 2025 and divided it per item: DEFRA 2025 emission factors, transport by parcels, services and marketing by spend (GHG Protocol). We keep refining the method together with our suppliers.

≈ 0.8 kg CO₂e per workbook. Roughly like driving 5 km by car.

  • Production0.23 kg · 30 %

    Materials, printing, binding and cover.

  • Running the company and marketing0.43 kg · 56 %

    People, software, ads and energy, divided per item.

  • Transport to us0.04 kg · 5 %

    Materials to production and finished products to the warehouse.

  • Transport to you and packaging0.07 kg · 9 %

    Parcel and box.

What we do about it

  • We print in Slovakia and Czechia. No air freight. Our warehouse sits next to the printer in Orava, so finished products do not travel for nothing.
  • We do not shrink-wrap diaries one by one. We use bulk packaging to cut down on plastic.
  • We ship in recycled cardboard and, when we can, in boxes our suppliers sent us goods in.
  • For trips and small transfers we book shared transport and BlaBlaCar.
  • We print to pre-orders. If something does not sell, it does not end up in the bin but in our outlet or in schools.

What you can do

  • Order more things at once. One parcel instead of three.
  • Choose a pickup point or locker instead of home delivery. So the courier does not drive out for a single parcel.
  • Buy second quality and sale items. We also work with production seconds. Everything usable is cheaper in our second quality section. You save money and rescue something that would not get a chance elsewhere.
  • Buy only what you will really use. The smallest footprint belongs to the diary that never had to be made.

See our climate plan

What Žurnál fans say

4.67 out of 5 · 9 reviews

All reviews
zaujimave„este som to cele nepreskumal ale zatial sa mi to paci“
TTomáš AngelovičFiremník - starý★★★★★
Zaujímavé„Ešte som to celé presne nepreskúmal, ale zatiaľ sa mi to páči.“
TTomáš AngelovičFiremník - starý★★★★★
Zatial sa mi to paci„Este som to cele nepreskumal ale zatial sa mi to paci“
TTomášFiremník - starý★★★★★
správna voľba„Ak potrebuješ naviesť ako a čo si zapisovať pri svojich tréningoch, toto je správna voľba.“
NNadšený ŽurnálistaFiremník - starý★★★★★
podnecuje premýšľanie„Je šikovná, malá a podnecuje premýšľanie.“
SSpokojný ŽurnálistaFiremník - starý★★★★★
Super„Ten Brot pokojne zaradte aj na web Madebythe (ak tam už nie je, aby bol lepšie viditeľný). Pokračujte takto ďalej, je vidieť, že nad tým rozmýšľate a chcete robiť veci naozaj dobre. Držím palce!“
SSpokojný ŽurnálistaFiremník - starý★★★★★

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